希尔顿中英简介

1、Introduction

希尔顿国际酒店集团(HI)，为总部设于英国的希尔顿集团公司旗下分支，拥有除美国外全球范围内“希尔顿”商标的使用权。美国境内的希尔顿酒店则由希尔顿酒店管理公司(HHC)拥有并管理。希尔顿国际酒店集团经营管理着403间酒店，包括261间希尔顿酒店，142间面向中端市场的“斯堪的克”酒店，以及与总部设在北美的希尔顿酒店管理公司合资经营的、分布在12个国家中的18间“康拉德”(亦称“港丽”)酒店。

希尔顿酒店集团公司（Hilton Hotels Corporation）希尔顿国际酒店集团是总部设于英国的希尔顿集团公司旗下分支，拥有除北美洲外全球范围内希尔顿商标使用权，管理405家酒店，包括263家希尔顿酒店、142家斯堪的克酒店，在全球的78个国家拥有超过7万名雇员，有10多个不同层次的酒店品牌。希尔顿国际集团在全球的发展以谨慎著称。

2、History In 1907 years, Conrad Hilton opened a family hotel to cope with living and celebrate his birthday；

In 1928 years ,Conrad Hilton-41 years old birthday this day, built in his name-hotel Hilton Hotel (USA) in Dallas, WeiKe and so on；

In 1949 years ,Hilton internationalcompany split out from Hilton Hotels Corporation as a separate company；

In 1964 years Hilton international company listed in New York ； From 1967 and 1987, Hilton international was taken over for three

times ,finally it bought by the Hilton Hilton group (Britain, the gaming industry),whose predecessor was Ladbrok group.

In 2005 years,The hotel and gambling company -Hilton Group announced for

3.6 billion pounds to Hilton Hotels Corporation selling its hotel business, this deal made the two Hilton company come together again

(希尔顿集团(Hilton Group)=莱德布鲁克(Ladbrok)+希尔顿国际公司(Hilton International)

3、Developing in China

Its main development of three brands: Hilton, Hilton Double Tree and Hilton Garden Inn

Beijing:北京希尔顿酒店 北京希尔顿逸林酒店 北京王府井希尔顿酒店 北京首都机场希尔顿酒店

Qingdao:青岛鑫江希尔顿逸林酒店

Kunshan:昆山花桥希尔顿逸林酒店

Wuxi:无锡灵山元—希尔顿逸林酒店

Shenyang:沈阳希尔顿逸林酒店

Dalian ：大连希尔顿酒店

Chongqing:重庆希尔顿酒店 重庆希尔顿南山温泉度假酒店

Hefei:合肥元一希尔顿酒店

Sanya:金茂三亚希尔顿大酒店

Shanghai ；上海希尔顿酒店 （the first one） Hong Kong:Conrad Hong Kong

4、The main brands

希尔顿（HILTON HOTEL ），港丽（CONRAD HOTELS ）, 斯堪的克（SCANDIC ），双树（DOUBLE TREE ）, 大使套房酒店（EMBASSY SUITE ），家木套房酒店（HOMEWOOD SUITE ），哈里逊会议中心（HARRISON CONFERENCE CENTER ），庭园旅馆（GARDEN INN ），汉普顿旅馆（HAMPTON IN）

5、Culture

Smiling service，home service(feel at home)

“Absolutely not in their heart in the face of it, no matter how difficult the hotel itself suffered, Hilton Hotel waiters ’ smile is always belong to the customer's sunshine.”-Conrad Hilton

6、Comments Subdividing target market and having multivariate brand development model ；

A high standard of service quality and monitoring；

Positive bold creative spirit；

AD

Hilton 广告语：Travel is more than just a to b. 旅行不仅是A 地到B 地。

酒店

Conrad 广告语：The luxury of being yourself. 做高贵的你！

Double tree 广告语：This summer is packed with the fun of kids at doub 今年夏天双树酒店充满了孩子们的快乐！